From movie stars to reality TV divas and social media influencers, the Birkin bag has become classic arm candy for the elite. However, with its incredibly steep price tag and “hard to get” status, it’s not necessarily the most practical option for the majority of the population. Thankfully, Birkin-style bags for (much) less have recently entered the chat.
“Birkin dupes are trending because social media platforms like TikTok and Instagram have made them popular, especially through hashtags like #walmartbirkin,” explains Naina Singla, a fashion stylist and style expert. “This helped the Wirkin go viral and quickly sell out.”
Along with Singla, we spoke with New York-based celebrity stylist and author of Dressing Up: Pip’s Truly Fashionable Tale,” Samantha Brown, to learn more about this summer fashion fad and how to score a chic handbag, including the buzzy Boatkin, without having to break into your savings.
Keep scrolling to find the best expert-recommended Birkin-style bags from affordable retailers like Walmart, Amazon and more — starting at under $35. We also included a few editor-loved picks as well. Happy shopping!
Why are Birkin-style bags trending?
When it comes to the social media hype surrounding the Birkin and Birkin-style bags, it stems from the exclusivity of the brand.
The Birkin originated back in 1984 when British actress Jane Birkin was on a plane to London with Hermes’ executive chairman, Jean-Louise Dumas. Birkin, sitting next to Dumas, complained to him that there were no bags suitable for young mothers, and low and behold, the Birkin was born.
“The Birkin is handmade in France and is produced in very limited quantities, which is part of what makes it so sought after,” says Singla. “You can’t just walk into a store and buy one. Before resale options popped up, and more recently the Wirkin, you couldn’t even order one online. And actually, getting a Birkin usually requires a solid relationship with the brand, which is why it’s become such a status symbol.”
While most people can’t afford a luxury designer handbag, the silver lining is that many affordable retailers have decided to make these styles more accessible. “Dupes offer a more affordable and accessible alternative, allowing more people to buy and style a similar bag while expressing their personal style,” suggests Singla.
“There’s also a broader shift happening in how people view luxury. Many now value accessibility over exclusivity and high price tags,” she notes.
The best Birkin-style bags to shop, according to experts and editors
I [Wise] have been eyeing this bag for months and am so tempted to add to my shopping cart. I’ve been searching for a go-to handbag for summer, and this option checks all the boxes for under $35. I’m leaning towards the classic beige but also think the red would offer an added pop of color to any outfit.
For those seeking a designer look for less, Singla suggests this elegant option from Amazon. This luxurious handbag is made of high-quality leather and is super versatile, as it can be worn as either a crossbody or held by the top handle. The color-blocking design is also very unique and complements any neutral outfit.
When doing research for this piece, I came across this stunning handbag from Baginning. Featuring a front golden lock buckle and protective metal studs, this tasteful bag makes a great summer staple accessory, whether you’re headed to the office or beachfront brunch with friends. Each bag also comes with a complimentary silk scarf which you can tie onto your bag, or in your hair.
Singla also recommends this fashionable handbag that comes in over a dozen hues. “At around $100, it’s a great option if you want the Birkin look without the high price tag,” she mentions.
Another recommendation of Singla’s, this charming handbag is praised by both stylists and editors. Shop TODAY social media editorial assistant Annie Shigo can’t get enough of this JW PEI signature accessory. “This bag has the shape and look of a Birkin for a fraction of the price,” she explains. “The leather feels really smooth, and the details all look really luxe.”
Brown recommends this “slouchy suede” handbag that she says is clearly inspired by Hermes. “I love the slouchy suede texture, and this will look better and better with age,” she adds.
Editor’s Pick
I [Wise] purchased this bag a few years ago and still get tons of compliments when I wear it on the streets of Manhattan. Not only is it a timeless design, but it’s also extremely lightweight and comes in a variety of fun colors. The company also offers personalized monogramming so you can add your initials to the bag for no additional cost.
Selling Out
Singla mentions that Etsy has great Birkin-style bags, including this handmade tote that has a near-perfect five-star rating based on 1,800 reviews. While this handbag is still a bit of a splurge, its elegant design and Italian leather material are what makes it so desirable. Satisfied customers speak to the bag’s durability and spaciousness.
Popular
Anchors away! You may have heard of the Birkin, but what about the Boatkin? It’s the hottest new accessory for summer and while still pricey, it’s a fraction of the cost of a classic Birkin.
“This style is still an investment and requires a six-month wait for delivery, but if I were to pick my favorite Birkin dupe this would be it!” suggests Brown.
What should you look for in a Birkin-style bag?
When hunting for a Birkin-inspired bag, Singla says it’s important to pay attention to the style and structure of the original without sacrificing quality. “Focus on quality over exact imitation,” she advises. “Look for bags made from genuine leather or high-quality vegan leather. You want something that feels durable and not overly plastic or stiff,” Singla adds.
“The structure of the bag is really important too; a good dupe should hold its shape well and have clean stitching throughout,” she explains.
Additionally, Singla recommends looking at the hardware as well. “It should feel solid, not flimsy, and shouldn’t chip easily,” she shares. “Interior compartments or zippered pockets are always a plus if you want something practical,” she mentions.
“I’d also recommend reading reviews to see how the bag holds up over time,” advises Singla. “Personally, I’d avoid anything that tries too hard to look like a fake Birkin with copied logos. There are so many beautiful, inspired versions out there that feel more elevated and stylish.”
Brown also prefers to steer clear of the bags trying too hard to be something they are not. “That said, I’d look for quality leather and hardware to avoid something that’s poorly made and will fall apart,” she suggests. “I’d prefer that my clients invest in a mid-price bag that will last for a long time versus a trend piece that will end up in a landfill.”
How we chose
The Shop TODAY team rounded up the best Birkin-style bags by enlisting the recommendations of two fashion stylists who provided detailed insight on the Birkin bag trend. We also included a few editor-loved picks as well.
Meet the experts
- Naina Singla is a fashion stylist and style expert. She specializes in curating capsule wardrobes focused on simplicity and versatility.
- Samantha Brown is a New York-based celebrity stylist and author of Dressing Up: Pip’s Truly Fashionable Tale”
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