We Feed Raw launches Freeze-Dried Raw Food for Dogs

CHARLESTON, SC. — Today, We Feed Raw announced the launch of its Freeze-Dried Raw Food for Dogs. According to We Feed Raw, the product is designed to give pet parents an easier, travel-friendly option for raw food. 

“We know that feeding fresh raw isn’t always practical for every pet owner,” said Amy Zalneraitis, co-founder and chief brand officer of We Feed Raw, in an exclusive interview with Pet Food Processing. “That’s why we launched Freeze-Dried Raw — to make raw feeding more accessible, convenient and flexible, while staying true to the principles of species-appropriate nutrition. With freeze-dried, more dogs can experience the health benefits of raw, whether as a complete meal, a topper or an easy way to transition from kibble.”

According to Zalneraitis, traditional ultra-processed kibble diets are packed with soluble carbohydrates, which can disrupt gut health, contribute to inflammation and lead to weight gain. On the other hand, she explains that raw diets promote stronger immune function, healthier skin and coat, better digestion and nutrient absorption, improved dental health and more energy. 

“A raw, meat-based diet provides species-appropriate nutrition that supports overall health in ways kibble can’t,” Zalneraitis explained.  

Made with cage-free chicken or grass-fed beef, each recipe of We Feed Raw’s Freeze-Dried Raw Food is made with 85% USDA human-grade meat and organs, sourced from the United States and New Zealand. Formulated for adult dogs of any breed, the recipes feature non-GMO fruits and vegetables for added nutrition, salmon oil for Omega 3 fatty acids, and don’t contain any fillers, grains or artificial preservatives. 

Dedicated to food safety, We Feed Raw’s freeze-dried recipes are made at the company’s LEED certified freeze-dried manufacturing facility. Following the freeze-drying process, which removes moisture while preserving the ingredients’ nutrients, the food is then sealed in airtight packaging to keep it fresh, lightweight and shelf stable. 

We Feed Raw also prioritizes sustainability in its sourcing and manufacturing process, which Zalneraitis explains is part of the company’s commitment to providing dogs with the most natural diet possible. 

“We are a company dedicated to feeding dogs their most natural diet,” Zalneraitis said. “This goes hand in hand with our commitment to sustainability. We source humanely harvested pasture-raised beef and cage-free chicken, and our boxes are all recyclable and packed with eco-friendly, compostable and dissolvable coolers.”

Setting it apart from other freeze-dried options, We Feed Raw offers personalized meal plans tailored to dogs’ needs, which are then shipped directly to the customer’s door. After receiving sufficient information, the company’s website algorithm will automatically recommend the most appropriate meal plan for each dog. 

“We’re committed to raw feeding and making it more convenient and accessible for pet owners because we know it’s the nutrition that dogs deserve,” Zalneraitis said. “We partner closely with nutritionists, veterinarians and food scientists to provide food products that can support overall pet health, reinforcing our broader mission to become a leader in pet nutrition.”

Read more about new pet food and treat products. 

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