Why most pet owners plan a pet health reset in 2025







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(Illustration via Talker Research)


A survey of 2,000 dog and cat owners compared pet priorities and spending this year to last. Why the focus on health?

The annual survey found that pet parents are taking a proactive stance. Just half of those whose pet experienced an unexpected health event in 2024 were financially prepared for the cost (52%), down from 82% who said the same in 2023. On average, this event cost respondents $560.80.







Re-doing A year in the life of a Pet Owner




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Anna Tarazevich




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