Lavie collaborates with designer Payal Singhal for limited-edition collection of handbags

Lavie, a fashion accessory brand has collaborated with designer Payal Singhal for a limited-edition collection of handbags.

With this collaboration, Payal Singhal’s aims to expand her signature prints into the accessories space while Lavie looks to make inroads into the designer accessories market, targeting women aged 25-40.

The exclusive collection will feature Payal Singhal’s most iconic prints including the Safari print, Anar Mor print, Abutilon print and Saras print.

Commenting on the collaboration, Ayush Tainwala, CEO at Lavie in a statement said, “This collaboration with Payal Singhal marks a strategic move for Lavie as we expand into the designer segment. This partnership aligns perfectly with our goal to continuously innovate and meet the evolving preferences of our customers while strengthening Lavie’s presence in the premium accessories market.”

Payal Singhal added, “Lavie was the perfect partner for this collaboration because they share my passion for blending artistry with beautiful designs. Together, we’ve created something that allows women to express themselves through design while carrying pieces that are both stylish and purposeful.”

The Lavie x Payal Singhal limited-edition collection will be available on the official websites and select retail stores of Lavie and Payal Singhal.